‘Fundraising for Introverts’; Tips For When You’re Shy, Anxious or Just Not Feeling Up To It…

I have this podcast/Youtube video that I’d like to share with you which I recorded recently with fundraising friend, Simon Scriver.  We were chatting about how early experiences shape your approach to fundraising, and I shared how being bullied in my teenage years had a big effect on my confidence.

Fundraising actually helped me through it but sometimes, even to this day, it can be quite difficult to muster the energy or mental power to get me through certain tasks.  I’ve had to learn tricks for moments like these and I share some in this recording.

Fundraising for introverts, people who get a little anxious, and even just people who find it a little overwhelming at times…I hope you enjoy the listen.

 

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How Social Media Can Help Fundraising Relationships: A Guest Post on lightful.com

This month I had the opportunity to share my fundraising social media advice with Lightful readers, thank you to Kirsty Marrins for the opportunity.  Read on to learn how to use social media platforms to have a big fundraising impact, and access the full article for free on lightful.com.

During my time at the British Heart Foundation (BHF), I’ve utilised social media as a relationship finding and building tool because – as the only fundraiser looking after a large corner of the UK – I need to be smart with how I work! It’s helped me find the doers in my community who are keen to support us, to communicate easily with volunteers (on a platform they’re already engaging with), and most importantly, it’s added an extra layer of supporter appreciation.

If you want to use social media to build fundraising relationships, here are three tips to consider:

  1. Think about where your supporters are and increase your online activity on those platforms; it’s better to be amazing at a few things than mediocre at everything.
  2. Do your supporters want to be contacted or celebrated in this way? Not everyone is comfortable with online relationships; supporter first every time.
  3. The magic happens when you personally connect. Anything you start online, be sure to take offline (safely) to find the spark that leads to long-lasting relationships.

If you’re keen to crack on and learn how social media can help you build relationships, here are the platforms I’ve been working with over the last few years and how they’ve boosted fundraising at the BHF… Access the full article on Lightful here.

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